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In a 2023 survey, it was found that nearly ** percent of respondents among business leaders in Latin America were exploring AI-related solutions for their company, an **-percent increase compared to a year earlier. By contrast, only *** percent of respondents declared having no AI-related experience in 2023, representing a *-percent drop since 2022.

AI is permeating all aspects of our lives, including business

In recent years, AI has become a technology of strategic importance across multiple industries, with those able to seize the opportunity early and adapt to changing technological capabilities set to reap the benefits. Despite the many advantages of integrating AI into business operations, some key challenges will need to be addressed, particularly measuring and proving the added value of AI-powered solutions.

Latin America is no exception

The world is experiencing a boom in the AI revolution, and Latin America is no exception. In 2023, Colombia was the country presenting the most potential related to AI according to business leaders active on the continent, followed by Mexico and Chile. Within companies, IT and sales and business were the departments where AI was most likely to have already been implemented.