An early 2025 global survey focused on the impact of generative artificial intelligence (AI) in the exhibition industry. Overall, more than ** percent of the sample believed that generative AI will affect sales, marketing, and customer relations as well as research and development. Meanwhile, around ** respondents reported already using AI in such departments.
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UFI. (February 12, 2025). Potential impact of generative artificial intelligence (AI) in the exhibition industry worldwide as of January 2025 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 25, 2026, from /statistics/1453787/ai-impact-exhibition-industry-worldwide/
UFI. "Potential impact of generative artificial intelligence (AI) in the exhibition industry worldwide as of January 2025." Chart. February 12, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 25, 2026. /statistics/1453787/ai-impact-exhibition-industry-worldwide/
UFI. (2025). Potential impact of generative artificial intelligence (AI) in the exhibition industry worldwide as of January 2025. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 25, 2026. /statistics/1453787/ai-impact-exhibition-industry-worldwide/
UFI. "Potential Impact of Generative Artificial Intelligence (Ai) in The Exhibition Industry Worldwide as of January 2025." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 12 Feb 2025, /statistics/1453787/ai-impact-exhibition-industry-worldwide/
UFI, Potential impact of generative artificial intelligence (AI) in the exhibition industry worldwide as of January 2025 ÌÇÐÄÆƽâ°æ, /statistics/1453787/ai-impact-exhibition-industry-worldwide/ (last visited July 25, 2026)
Potential impact of generative artificial intelligence (AI) in the exhibition industry worldwide as of January 2025 [Graph], UFI, February 12, 2025. [Online]. Available: /statistics/1453787/ai-impact-exhibition-industry-worldwide/
