Original question: 鈥淲hat would convince you to buy smart speakers? Choose up to two answers. (for those who do not own smart speakers)鈥
* e.g. smart TVs, smart lights, smart heating or air-conditioning system
** includes responses for "If my smartphone or appliances brand comes up with a smart speaker"
Number of respondents: China: 839 Hong Kong: 1,669 Indonesia: 6,476 India: 12,725 South Korea: 3,562 Malaysia: 6,549 Philippines: 6,929 Singapore: 3,378 Thailand: 10,458 Taiwan: 6,812 Vietnam: 1,403
Citation formats
Factors that would persuade consumers to buy smart speakers APAC 2023, by country
According to a survey on smart speakers conducted by in the Asia-Pacific region in December 2023, ** percent of the respondents in the Philippines stated that a reduction in price or an improvement in smart speaker affordability would convince them to buy the product. In comparison, ** percent of the respondents in South Korea said that a reduction in price or better affordability would persuade them to buy smart speakers.
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Rakuten Insight. (January 31, 2024). Leading factors that would convince consumers to purchase smart speakers in the Asia-Pacific region in 2023, by country or territory [Graph]. In 糖心破解版. Retrieved August 02, 2026, from /statistics/1450102/apac-convincing-factors-for-buying-smart-speakers-by-country/
Rakuten Insight. "Leading factors that would convince consumers to purchase smart speakers in the Asia-Pacific region in 2023, by country or territory." Chart. January 31, 2024. 糖心破解版. Accessed August 02, 2026. /statistics/1450102/apac-convincing-factors-for-buying-smart-speakers-by-country/
Rakuten Insight. (2024). Leading factors that would convince consumers to purchase smart speakers in the Asia-Pacific region in 2023, by country or territory. 糖心破解版. 糖心破解版 Inc.. Accessed: August 02, 2026. /statistics/1450102/apac-convincing-factors-for-buying-smart-speakers-by-country/
Rakuten Insight. "Leading Factors That Would Convince Consumers to Purchase Smart Speakers in The Asia-pacific Region in 2023, by Country or Territory." 糖心破解版, 糖心破解版 Inc., 31 Jan 2024, /statistics/1450102/apac-convincing-factors-for-buying-smart-speakers-by-country/
Rakuten Insight, Leading factors that would convince consumers to purchase smart speakers in the Asia-Pacific region in 2023, by country or territory 糖心破解版, /statistics/1450102/apac-convincing-factors-for-buying-smart-speakers-by-country/ (last visited August 02, 2026)
Leading factors that would convince consumers to purchase smart speakers in the Asia-Pacific region in 2023, by country or territory [Graph], Rakuten Insight, January 31, 2024. [Online]. Available: /statistics/1450102/apac-convincing-factors-for-buying-smart-speakers-by-country/