*Answers are related to menstruation and menstrual cycle;
**answers are related to pregnancy or post-partum periods;
***answers are related to preconception period;
****answers are related to pre-menopause or menopause periods.
Citation formats
Most commonly demanded FemTech cycle-related products and services Japan 2023
According to a survey conducted in Japan in 2023, the majority of women responded that they preferred to use high-quality sanitary pads, reaching a share of almost ** percent. Only two percent, on the other hand, utilized fertility testing. Products and services associated with menstruation and the menstrual cycle tended to be favored.
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Nippon Information Incorporated. (April 30, 2023). Most common FemTech menstrual cycle-related products and services that women want to use in Japan as of March 2023 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 29, 2026, from /statistics/1448112/japan-preferred-womens-femtech-cycle-products/
Nippon Information Incorporated. "Most common FemTech menstrual cycle-related products and services that women want to use in Japan as of March 2023." Chart. April 30, 2023. ÌÇÐÄÆÆ½â°æ. Accessed July 29, 2026. /statistics/1448112/japan-preferred-womens-femtech-cycle-products/
Nippon Information Incorporated. (2023). Most common FemTech menstrual cycle-related products and services that women want to use in Japan as of March 2023. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 29, 2026. /statistics/1448112/japan-preferred-womens-femtech-cycle-products/
Nippon Information Incorporated. "Most Common Femtech Menstrual Cycle-related Products and Services That Women Want to Use in Japan as of March 2023." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 30 Apr 2023, /statistics/1448112/japan-preferred-womens-femtech-cycle-products/
Nippon Information Incorporated, Most common FemTech menstrual cycle-related products and services that women want to use in Japan as of March 2023 ÌÇÐÄÆÆ½â°æ, /statistics/1448112/japan-preferred-womens-femtech-cycle-products/ (last visited July 29, 2026)
Most common FemTech menstrual cycle-related products and services that women want to use in Japan as of March 2023 [Graph], Nippon Information Incorporated, April 30, 2023. [Online]. Available: /statistics/1448112/japan-preferred-womens-femtech-cycle-products/