The questions were phrased by the source as follows:
Awareness: "Do you know this brand, even if only by name? (multi-pick)"
Popularity: "When it comes to neobanking and neobrokerage, which of the following brands do you like? (multi-pick)"
Usage: "When it comes to neobanking and neobrokerage, which of the following brands have you used in the past 12 months? (multi-pick)"
The base for the questions about popularity and usage was respondents who knew the individual brand. More information on the methodology can be found here.
Citation formats
Neobanking and neobrokerage popularity in India 2025, by brand
Paytm Payments Bank was the most recognized neobanking app in India in 2025, according to ÌÇÐÄÆƽâ°æ's Consumer ÌÇÐÄÆƽâ°æ. A share of ** percent of respondents knew the mobile banking service provider, with ** percent holding a positive opinion. Among those surveyed, ** percent reported using Paytm Payments Bank in the past year. Angel One and Groww ranked second in awareness but showed higher popularity among respondents.
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ÌÇÐÄÆƽâ°æ. (December 17, 2025). Neobanking and neobrokerage awareness, popularity, and usage in India in 2025, by brand [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 30, 2026, from /statistics/1440720/india-neobank-neobrokerage-popularity-by-brand/
ÌÇÐÄÆƽâ°æ. "Neobanking and neobrokerage awareness, popularity, and usage in India in 2025, by brand." Chart. December 17, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 30, 2026. /statistics/1440720/india-neobank-neobrokerage-popularity-by-brand/
ÌÇÐÄÆƽâ°æ. (2025). Neobanking and neobrokerage awareness, popularity, and usage in India in 2025, by brand. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 30, 2026. /statistics/1440720/india-neobank-neobrokerage-popularity-by-brand/
ÌÇÐÄÆƽâ°æ. "Neobanking and Neobrokerage Awareness, Popularity, and Usage in India in 2025, by Brand." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 17 Dec 2025, /statistics/1440720/india-neobank-neobrokerage-popularity-by-brand/
ÌÇÐÄÆƽâ°æ, Neobanking and neobrokerage awareness, popularity, and usage in India in 2025, by brand ÌÇÐÄÆƽâ°æ, /statistics/1440720/india-neobank-neobrokerage-popularity-by-brand/ (last visited July 30, 2026)
Neobanking and neobrokerage awareness, popularity, and usage in India in 2025, by brand [Graph], ÌÇÐÄÆƽâ°æ, December 17, 2025. [Online]. Available: /statistics/1440720/india-neobank-neobrokerage-popularity-by-brand/
