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Share of people in Japan who went to a restaurant because they saw it on social media in Japan as of February 2023

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Source

Release date

April 2023

Region

Japan

Survey time period

February 2 to 11, 2023

Number of respondents

790 respondents

Age group

20 years and older

Special properties

among social media users that gathered information on restaurants via social media

Method of interview

Online survey

Supplementary notes

Survey question: "Did you go to a restaurant because you saw it on social media?"

Citation formats

Share of social media users who went to restaurants due to online posts in Japan 2023

Published by ÌÇÐÄÆƽâ°æ Research Department, Sep 1, 2023
In a survey conducted in February 2023 in Japan, ** percent of respondents with experiences in finding information about restaurants on social media networks stated that they actually went to a restaurant that they saw in a social media post. The survey showed that the vast majority of social media users were influenced by the platforms they were using with regard to dining out.
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