As of June 2023, Samsung Electronics led the window air conditioner (AC) units segment on South Korean e-commerce platform Danawa regardless of installation method. Window ACs can either be self-installed or installed by a company employee free of charge, depending on the brand.
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Danawa. (July 20, 2023). Market share of window air conditioner brands on South Korean e-commerce platform Danawa from July 2022 to June 2023, by installation method [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 31, 2026, from /statistics/1406312/south-korea-window-air-conditioner-brands-market-share-by-installation/
Danawa. "Market share of window air conditioner brands on South Korean e-commerce platform Danawa from July 2022 to June 2023, by installation method." Chart. July 20, 2023. ÌÇÐÄÆÆ½â°æ. Accessed July 31, 2026. /statistics/1406312/south-korea-window-air-conditioner-brands-market-share-by-installation/
Danawa. (2023). Market share of window air conditioner brands on South Korean e-commerce platform Danawa from July 2022 to June 2023, by installation method. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 31, 2026. /statistics/1406312/south-korea-window-air-conditioner-brands-market-share-by-installation/
Danawa. "Market Share of Window Air Conditioner Brands on South Korean E-commerce Platform Danawa from July 2022 to June 2023, by Installation Method." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 20 Jul 2023, /statistics/1406312/south-korea-window-air-conditioner-brands-market-share-by-installation/
Danawa, Market share of window air conditioner brands on South Korean e-commerce platform Danawa from July 2022 to June 2023, by installation method ÌÇÐÄÆÆ½â°æ, /statistics/1406312/south-korea-window-air-conditioner-brands-market-share-by-installation/ (last visited July 31, 2026)
Market share of window air conditioner brands on South Korean e-commerce platform Danawa from July 2022 to June 2023, by installation method [Graph], Danawa, July 20, 2023. [Online]. Available: /statistics/1406312/south-korea-window-air-conditioner-brands-market-share-by-installation/