According to a survey conducted in South Korea in March 2025, around **** percent of respondents stated that recommendations from acquaintances was one of their channels of researching accommodations when planning a trip. Other popular channels included blogs and travel package purchase channels, at **** percent and **** percent respectively.
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Consumer Insight. (April 30, 2025). Leading channels used to research accommodations for domestic travel in South Korea as of March 2025 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 29, 2026, from /statistics/1399395/south-korea-domestic-travel-accommodations-search-channels/
Consumer Insight. "Leading channels used to research accommodations for domestic travel in South Korea as of March 2025." Chart. April 30, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 29, 2026. /statistics/1399395/south-korea-domestic-travel-accommodations-search-channels/
Consumer Insight. (2025). Leading channels used to research accommodations for domestic travel in South Korea as of March 2025. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 29, 2026. /statistics/1399395/south-korea-domestic-travel-accommodations-search-channels/
Consumer Insight. "Leading Channels Used to Research Accommodations for Domestic Travel in South Korea as of March 2025." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 30 Apr 2025, /statistics/1399395/south-korea-domestic-travel-accommodations-search-channels/
Consumer Insight, Leading channels used to research accommodations for domestic travel in South Korea as of March 2025 ÌÇÐÄÆƽâ°æ, /statistics/1399395/south-korea-domestic-travel-accommodations-search-channels/ (last visited July 29, 2026)
Leading channels used to research accommodations for domestic travel in South Korea as of March 2025 [Graph], Consumer Insight, April 30, 2025. [Online]. Available: /statistics/1399395/south-korea-domestic-travel-accommodations-search-channels/
