In Italy, Apple was the leading tablet vendor between 2012 and 2020. The American firm's market share in Italy reached an all-time low in 2021, when it occupied around ** percent of the Italian tablet vendor market and Samsung became the market leader. However, Apple regained its leading position in 2022 and held onto it in 2024, when it held over ** percent of the market.
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StatCounter. (November 5, 2025). Apple's tablet vendor market share in Italy from 2012 to 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 21, 2026, from /statistics/1391072/apple-market-share-tablet-vendor-italy/
StatCounter. "Apple's tablet vendor market share in Italy from 2012 to 2024." Chart. November 5, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 21, 2026. /statistics/1391072/apple-market-share-tablet-vendor-italy/
StatCounter. (2025). Apple's tablet vendor market share in Italy from 2012 to 2024. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 21, 2026. /statistics/1391072/apple-market-share-tablet-vendor-italy/
StatCounter. "Apple's Tablet Vendor Market Share in Italy from 2012 to 2024." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 5 Nov 2025, /statistics/1391072/apple-market-share-tablet-vendor-italy/
StatCounter, Apple's tablet vendor market share in Italy from 2012 to 2024 ÌÇÐÄÆƽâ°æ, /statistics/1391072/apple-market-share-tablet-vendor-italy/ (last visited July 21, 2026)
Apple's tablet vendor market share in Italy from 2012 to 2024 [Graph], StatCounter, November 5, 2025. [Online]. Available: /statistics/1391072/apple-market-share-tablet-vendor-italy/
