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Mobile phone subscription market share of Rakuten Mobile, Inc. from 2021 to 2025

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Source

Release date

June 2025

Region

Japan

Survey time period

2021 to 2025; as of March of each year

Special properties

including mobile virtual network operators (MVNOs)

Citation formats

Rakuten Mobile mobile phone subscription market share Japan 2021-2025

Published by
Petroc Taylor,
Aug 28, 2025

Rakuten Mobile, Inc. accounted for *** percent of the mobile phone subscriptions in Japan in 2025, which was an increase of *** percentage points over the previous year. Next to NTT Docomo, Inc., the KDDI Group, and SoftBank Corp., Rakuten Mobile is one of the main mobile phone operators in Japan.

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