TGI/AskAfrika, annually interviews 24,666 respondents, aged 15+ living in urban areas with 8000 or more inhabitants, using a stratified random probability sample. The data is weighted to the South African national statistics service "Statistics South Africa's" population estimates, which allows for an accurate representation of 27.76 million South Africans.
To ensure a nationally representative sample, the survey is based on enumerated area (EA) sampling.
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Potential reach of the top insurance brands on social media in South Africa 2022
In 2022, a survey conducted in South Africa regarding insurance companies found that OUTsurance had the highest potential reach. It had a potential reach of ** people. The second highest potential reach was Budget, with over ** individuals.
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Ornico, & World Wide Worx. (June 30, 2022). Potential reach of the top insurance brands on social media in South Africa in 2022 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 07, 2026, from /statistics/1344772/potential-reach-of-the-top-insurance-brands-on-social-media-in-south-africa/
Ornico, und World Wide Worx. "Potential reach of the top insurance brands on social media in South Africa in 2022." Chart. June 30, 2022. ÌÇÐÄÆƽâ°æ. Accessed August 07, 2026. /statistics/1344772/potential-reach-of-the-top-insurance-brands-on-social-media-in-south-africa/
Ornico, World Wide Worx. (2022). Potential reach of the top insurance brands on social media in South Africa in 2022. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 07, 2026. /statistics/1344772/potential-reach-of-the-top-insurance-brands-on-social-media-in-south-africa/
Ornico, and World Wide Worx. "Potential Reach of The Top Insurance Brands on Social Media in South Africa in 2022." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 30 Jun 2022, /statistics/1344772/potential-reach-of-the-top-insurance-brands-on-social-media-in-south-africa/
Ornico & World Wide Worx, Potential reach of the top insurance brands on social media in South Africa in 2022 ÌÇÐÄÆƽâ°æ, /statistics/1344772/potential-reach-of-the-top-insurance-brands-on-social-media-in-south-africa/ (last visited August 07, 2026)
Potential reach of the top insurance brands on social media in South Africa in 2022 [Graph], Ornico, & World Wide Worx, June 30, 2022. [Online]. Available: /statistics/1344772/potential-reach-of-the-top-insurance-brands-on-social-media-in-south-africa/
