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Consumers' likelihood of eating plant-based cheese instead of conventional cheese in selected European countries in 2021

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Sources

Release date

November 2022

Region

Austria, Denmark, France, Germany, Italy, Netherlands, Poland, Romania, United Kingdom

Survey time period

June 2021

Number of respondents

7,590*

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

Participants were asked: "Imagine that you’ve had the opportunity to try plant-based cheese products, and the taste and texture were identical to conventional cheese products. How likely are you to eat plant-based cheese products instead of conventional cheese products?"

*The overall number of respondents was 7,590. The total number of participants in each country was approximately 750.
The survey was conducted in Austria, Denmark, France, Germany, Italy, the Netherlands, Poland, Romania, Spain, and the UK.

Missing percentage points to 100 percent are probably due to rounding.

Citation formats

Consuming plant-based cheese instead of conventional cheese in Europe in 2021

Published by
T. Ozbun,
Nov 9, 2022

In 2021, a total of approximately ** percent of participants in selected European countries* stated that they are very or extremely likely to consume plant-based cheese instead of conventional cheese, if they had tried plant-based cheese products and found the taste and texture to be identical to conventional cheese products.

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