According to a survey conducted among South Korean OTT (over-the-top) video service users in 2021, almost half of all respondents answered they only used freely available platforms to consume online video content. At the same time, over ** percent of respondents had an active paid subscription to one OTT service.
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KISDISTAT. (May 30, 2022). Distribution of paid and unpaid usage of Over-the-top (OTT) video services in South Korea in 2021 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 29, 2026, from /statistics/1328670/south-korea-paid-and-unpaid-ott-service-usage-distribution/
KISDISTAT. "Distribution of paid and unpaid usage of Over-the-top (OTT) video services in South Korea in 2021." Chart. May 30, 2022. ÌÇÐÄÆƽâ°æ. Accessed July 29, 2026. /statistics/1328670/south-korea-paid-and-unpaid-ott-service-usage-distribution/
KISDISTAT. (2022). Distribution of paid and unpaid usage of Over-the-top (OTT) video services in South Korea in 2021. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 29, 2026. /statistics/1328670/south-korea-paid-and-unpaid-ott-service-usage-distribution/
KISDISTAT. "Distribution of Paid and Unpaid Usage of Over-the-top (Ott) Video Services in South Korea in 2021." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 30 May 2022, /statistics/1328670/south-korea-paid-and-unpaid-ott-service-usage-distribution/
KISDISTAT, Distribution of paid and unpaid usage of Over-the-top (OTT) video services in South Korea in 2021 ÌÇÐÄÆƽâ°æ, /statistics/1328670/south-korea-paid-and-unpaid-ott-service-usage-distribution/ (last visited July 29, 2026)
Distribution of paid and unpaid usage of Over-the-top (OTT) video services in South Korea in 2021 [Graph], KISDISTAT, May 30, 2022. [Online]. Available: /statistics/1328670/south-korea-paid-and-unpaid-ott-service-usage-distribution/
