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Interest in metaverse travel activities of Gen Z in the United States and the United Kingdom (UK) as of February 2022

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Source

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Release date

June 2022

Region

Worldwide

Survey time period

as of February 2022

Number of respondents

4,330*

Age group

18-24 years

Method of interview

Online survey

Supplementary notes

*The survey count refers to the total number of respondents (aged 18 and over). The source does not specify the number of Gen Z respondents (aged 18-24). The sample included 2,278 adults from the United States and 2,052 adults from the United Kingdom.

Citation formats

Interest in metaverse travel activities of Gen Z in the U.S. and the UK 2022

Published by ÌÇÐÄÆƽâ°æ Research Department, Sep 7, 2022

A February 2022 survey explored what type of travel activities Gen Z individuals in the United States and the United Kingdom would prefer doing in the metaverse. Overall, ** percent of American respondents said they would like to explore a city or country they have never visited before. Meanwhile, ** percent of surveyed Britons mentioned a visit to a place seen in movies or on television.

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Topics

Travel and tourism in the metaverseTravel and tourism worldwideExtended reality (XR)Digitalization of the travel industryDigitalization of the hospitality industry worldwide
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