* Forecast
**Including Polish entities selling exclusively through trading platforms. Excluding foreign sellers selling in Poland exclusively through foreign trading platforms, or foreign online stores shipping products to Poland
***Including only those over the age of 18
Citation formats
Demand and supply structure of the e-commerce market in Poland 2021-2027
By 2027, the number of online shoppers in Poland will increase by *** million. During this period, the number of stores selling online will increase by more than 100 thousand.
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Strategy& Poland. (July 15, 2022). Demand and supply structure of the e-commerce market in Poland between 2021 and 2027, by number of e-sellers and e-consumers [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 28, 2026, from /statistics/1320667/poland-demand-and-supply-structure-of-the-e-commerce-market/
Strategy& Poland. "Demand and supply structure of the e-commerce market in Poland between 2021 and 2027, by number of e-sellers and e-consumers." Chart. July 15, 2022. ÌÇÐÄÆÆ½â°æ. Accessed July 28, 2026. /statistics/1320667/poland-demand-and-supply-structure-of-the-e-commerce-market/
Strategy& Poland. (2022). Demand and supply structure of the e-commerce market in Poland between 2021 and 2027, by number of e-sellers and e-consumers. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 28, 2026. /statistics/1320667/poland-demand-and-supply-structure-of-the-e-commerce-market/
Strategy& Poland. "Demand and Supply Structure of The E-commerce Market in Poland between 2021 and 2027, by Number of E-sellers and E-consumers." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 15 Jul 2022, /statistics/1320667/poland-demand-and-supply-structure-of-the-e-commerce-market/
Strategy& Poland, Demand and supply structure of the e-commerce market in Poland between 2021 and 2027, by number of e-sellers and e-consumers ÌÇÐÄÆÆ½â°æ, /statistics/1320667/poland-demand-and-supply-structure-of-the-e-commerce-market/ (last visited July 28, 2026)
Demand and supply structure of the e-commerce market in Poland between 2021 and 2027, by number of e-sellers and e-consumers [Graph], Strategy& Poland, July 15, 2022. [Online]. Available: /statistics/1320667/poland-demand-and-supply-structure-of-the-e-commerce-market/