When it came to selecting investment services in 2022, middle-class families cared most about the professionalism of the advisors and the variety and profitability of the products. Both factors had been prioritized by over ** percent of respondents. Other important factors include brand image, information disclosure, and customization of products and services.
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Sina.com.cn. (June 2, 2022). Leading factors for middle class families in choosing investment advisors in China from November 2021 to January 2022 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 01, 2026, from /statistics/1320390/china-leading-factors-for-middle-class-families-in-choosing-investment-advisors/
Sina.com.cn. "Leading factors for middle class families in choosing investment advisors in China from November 2021 to January 2022." Chart. June 2, 2022. ÌÇÐÄÆƽâ°æ. Accessed August 01, 2026. /statistics/1320390/china-leading-factors-for-middle-class-families-in-choosing-investment-advisors/
Sina.com.cn. (2022). Leading factors for middle class families in choosing investment advisors in China from November 2021 to January 2022. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 01, 2026. /statistics/1320390/china-leading-factors-for-middle-class-families-in-choosing-investment-advisors/
Sina.com.cn. "Leading Factors for Middle Class Families in Choosing Investment Advisors in China from November 2021 to January 2022." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 2 Jun 2022, /statistics/1320390/china-leading-factors-for-middle-class-families-in-choosing-investment-advisors/
Sina.com.cn, Leading factors for middle class families in choosing investment advisors in China from November 2021 to January 2022 ÌÇÐÄÆƽâ°æ, /statistics/1320390/china-leading-factors-for-middle-class-families-in-choosing-investment-advisors/ (last visited August 01, 2026)
Leading factors for middle class families in choosing investment advisors in China from November 2021 to January 2022 [Graph], Sina.com.cn, June 2, 2022. [Online]. Available: /statistics/1320390/china-leading-factors-for-middle-class-families-in-choosing-investment-advisors/
