The chart is not accessible to screen readers. Please switch to the table view to access the data.
Advertisement
Advertisement
Sales share of jewelry via online channels in China from 2014 to 2020
E-commerce penetration of jewelry sales in China 2014-2020
In 2020, the online channel accounted for approximately *** percent of the total jewelry sales in China. Though offline sales still dominated the market, along with the rapid development of e-commerce in China, the online sales share of jewelry increased significantly in the past years.
Log in or register to access precise data.
* For commercial use only
Basic Account
For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
Free Statistics
Based on your interests
Starter Account
For single users
$199 USD
per month, billed annually
1
Free Statistics Premium StatisticsThe statistic on this page is a Premium Statistic and is included in this account.
Professional Account
For teams of up to 99 users
Talk to sales for pricing
Free + Premium Statistics Reports Market ÌÇÐÄÆÆ½â°æ
1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.
Other statistics that may interest you Statistics on
About the industry
10
- Premium Statistic Share of e-commerce jewelry sales in China 2022, by brand
- Premium Statistic E-commerce sales of jewelry in China 2020-2021, by e-commerce platform
- Premium Statistic Most wanted jewelry gift among Chinese women 2016, by generation
- Premium Statistic Share of diamond jewelry demand in China 2016, by generation
- Premium Statistic Sales value distribution of jewelry in France 2019, by type
- Premium Statistic Market concentration ratio of jewelry market in China 2015-2022
- Premium Statistic Jewelry industry market size Australia 2010-2020
- Premium Statistic Market share of leading domestic jewelers in China 2020
- Premium Statistic Watches and jewelry sales value distribution in France 2019, by product type
- Premium Statistic Jewelry market distribution Australia 2014, by type
About the region
10
- Premium Statistic Import cross-border e-commerce distribution China 2024, by exporting country
- Premium Statistic Quarterly online sales of jewelry on Tmall in China 2017-2023, by type of jewelry
- Premium Statistic Online sales of fashion jewelry on Tmall in China 2017-2022, by brand origin
- Premium Statistic Online sales of fashion jewelry on Douyin in China Q2 2023, by price range
- Premium Statistic Quarterly online sales of luxury hair accessory on Tmall in China 2020-2023
- Premium Statistic Online sales of fashion jewelry with Chinese motif on Tmall in China 2020-2022
- Premium Statistic Online sales of fashion jewelry on Tmall in China Q2 2023, by price range
- Premium Statistic Jewelry consumption distribution in China 2017, by type
- Premium Statistic Number of touchpoints while making luxury purchases in China 2014-2016, by type
- Premium Statistic Online sales of fashion jewelry on Douyin and Tmall in China 2021-2023
Selected statistics
10
- Premium Statistic Number of jewelry shops in China 2024, by leading brand
- Premium Statistic E-commerce sales of jewelry on Alibaba's platform China 2023, by major brand
- Premium Statistic Leading motives for purchasing jewelry in China 2024
- Premium Statistic Turnover growth of the jewelry industry in Italy 2013-2022
- Premium Statistic Purchase value of the jewelry industry in Italy 2010-2020
- Premium Statistic Revenue per jeweler in the Netherlands 2013-2020
- Basic Statistic Signet Jewelers' international segment net sales from 2021 to 2023
- Basic Statistic Signet Jewelers' sales worldwide 2026, by operating segment
- Premium Statistic Revenue Signer Jewelers 2014 to 2025
- Basic Statistic Signet Jewelers' sales share worldwide in 2025, by merchandise type
Other regions
10
- Premium Statistic Preferred jewelry sales channels in Russia 2024
- Premium Statistic Sales of the jewelry industry in Italy 2010-2018
- Basic Statistic Signet Jewelers' diamond sales worldwide 2013-2018
- Premium Statistic Number of independent jewelers under Showcase Jewellers Australia 2025, by state
- Premium Statistic Spain: number of employees of JoyerÃa Tous 2011-2021
- Premium Statistic Number of independent jewelers under Independent Jewellers Australia 2025, by state
- Premium Statistic E-commerce revenue share in retail with watches and jewelry in Germany 2005-2020
- Premium Statistic Revenue from watches and jewelry in Germany 2005-2024
- Premium Statistic Leading Spanish jewelry and related articles manufacturers 2023
- Premium Statistic Distribution of jewelry and watches in e-commerce sector India FY 2020-2025
Related statistics
10
- Basic Statistic Signet Jewelers' gross profit margin worldwide from 2014 to 2024
- Premium Statistic Watch and jewelry production value in France 2020, by product
- Premium Statistic Breakdown of the U.S. jewelry market in 2018, by product type
- Premium Statistic Leading Spanish imitation jewelry and related articles manufacturers 2023
- Premium Statistic Number of independent jewelers under Nationwide Jewellers Australia 2025, by state
- Premium Statistic Number of independent jewelers Australia 2025, by buying group
- Premium Statistic Spain: leading companies for the repair of watches, clocks and jewelry in 2023
- Premium Statistic Jewelry online sales share in Russia H2 2020-H1 2021, by store type
- Premium Statistic Domestic revenue growth of Titan 2012-2017
- Premium Statistic Spain: leading watch and jewelry wholesalers in 2023
Further Content: You might find this interesting as well
* For commercial use only
Basic Account
For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
Free Statistics
Based on your interests
Starter Account
For single users
$199 USD
per month, billed annually
1
Free Statistics Premium StatisticsThe statistic on this page is a Premium Statistic and is included in this account.
Professional Account
For teams of up to 99 users
Talk to sales for pricing
Free + Premium Statistics Reports Market ÌÇÐÄÆÆ½â°æ
1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.
Forward Intelligence (Qianzhan). (June 10, 2021). Sales share of jewelry via online channels in China from 2014 to 2020 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 31, 2026, from /statistics/1303976/china-online-sales-share-of-jewelry/
Forward Intelligence (Qianzhan). "Sales share of jewelry via online channels in China from 2014 to 2020." Chart. June 10, 2021. ÌÇÐÄÆÆ½â°æ. Accessed July 31, 2026. /statistics/1303976/china-online-sales-share-of-jewelry/
Forward Intelligence (Qianzhan). (2021). Sales share of jewelry via online channels in China from 2014 to 2020. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 31, 2026. /statistics/1303976/china-online-sales-share-of-jewelry/
Forward Intelligence (Qianzhan). "Sales Share of Jewelry via Online Channels in China from 2014 to 2020." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 10 Jun 2021, /statistics/1303976/china-online-sales-share-of-jewelry/
Forward Intelligence (Qianzhan), Sales share of jewelry via online channels in China from 2014 to 2020 ÌÇÐÄÆÆ½â°æ, /statistics/1303976/china-online-sales-share-of-jewelry/ (last visited July 31, 2026)
Sales share of jewelry via online channels in China from 2014 to 2020 [Graph], Forward Intelligence (Qianzhan), June 10, 2021. [Online]. Available: /statistics/1303976/china-online-sales-share-of-jewelry/
Advertisement









