| Characteristic | Share of respondents |
|---|---|
| It's part of our priority investments | 17% |
| It's less than 10% of our marketing/innovation budget | 26% |
| It's between 10% & 20% of our budget | 33% |
| It's between 20% & 50% of our budget | 17% |
| It's more than 50% of our budget | 6% |
| Other | 1% |
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Source
Source
Release date
April 2022
More information
Region
Worldwide
Survey time period
February 24 to March 1, 2022
Number of respondents
200 respondents
Special properties
companies that have already invested in the metaverse; wider industry metrics may vary
Supplementary notes
Original question: "How would you define the budget that your company invest in the metaverse?"
According to the source, "the surveyed companies came from Belgium, Germany, Spain, France, the United Kingdom, and the United States. We specifically targeted employed individuals above the age of 25 that occupied C-level positions such as executives, presidents, CEOs, board members, and senior management. The responses are anonymous."
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