In 2022, the average conversion rate for Apple App Store apps in the United States was around 31 percent. Weather apps showed the highest conversion rate among the iOS apps of all categories, approximately 86 percent. Trivia apps ranked second, with a conversion rate of more than 80 percent. Conversion rates identify the share of users who download a mobile app after coming in contact with its main page in the Apple App Store.
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AppTweak. (August 11, 2022). Conversion rate of mobile apps in Apple App Store in the United States in 2022, by category [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 16, 2026, from /statistics/1301147/us-ios-apps-conversion-rate-by-category/
AppTweak. "Conversion rate of mobile apps in Apple App Store in the United States in 2022, by category." Chart. August 11, 2022. ÌÇÐÄÆƽâ°æ. Accessed July 16, 2026. /statistics/1301147/us-ios-apps-conversion-rate-by-category/
AppTweak. (2022). Conversion rate of mobile apps in Apple App Store in the United States in 2022, by category. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 16, 2026. /statistics/1301147/us-ios-apps-conversion-rate-by-category/
AppTweak. "Conversion Rate of Mobile Apps in Apple App Store in The United States in 2022, by Category." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 11 Aug 2022, /statistics/1301147/us-ios-apps-conversion-rate-by-category/
AppTweak, Conversion rate of mobile apps in Apple App Store in the United States in 2022, by category ÌÇÐÄÆƽâ°æ, /statistics/1301147/us-ios-apps-conversion-rate-by-category/ (last visited July 16, 2026)
Conversion rate of mobile apps in Apple App Store in the United States in 2022, by category [Graph], AppTweak, August 11, 2022. [Online]. Available: /statistics/1301147/us-ios-apps-conversion-rate-by-category/
