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Most common reasons for engaging with women's sports worldwide as of June 2021

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Source

Release date

October 2021

Region

Worldwide

Survey time period

June 2021

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

This question was phrased by the source as follows: "Which, if any, of the following reasons do you think explain why people become interested in women’s sports?"

Citation formats

Reasons for interest in women's sports worldwide 2021

Published by ÌÇÐÄÆƽâ°æ Research Department, Oct 14, 2021
According to a global survey in June 2021, the key reasons for consumers engaging with women's sport were related to the media coverage of the events, or their own experience with sport during their childhood. During the survey, ** percent of respondents stated that they watched international women's sports events on television and then continued their support into local leagues.
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