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Reasons for subscribing to SvoD streaming service providers among users in Singapore as of June 2024

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Source

In cooperation with
Release date

September 2024

Region

Singapore

Survey time period

June 13 to 30, 2024

Number of respondents

2,001 respondents

Age group

16 years and older

Supplementary notes

Original question: "Why did you subscribe to the streaming service provider? (choose all that apply)"

Figures have been rounded.

Citation formats

Reasons for subscribing to SvoD streaming service providers Singapore 2024

Published by ÌÇÐÄÆƽâ°æ Research Department, Sep 20, 2024

According to a survey on subscription video on demand (SvoD) conducted by in June 2024 in Singapore, having a greater variety of content than cable or satellite TV was the leading reason for subscribing to SvoD services among Singaporean subscribers, as stated by almost half of the respondents. Another leading reason for subscribing to SvoD services in the country was affordability, as stated by ** percent of the respondents.

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