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Participation rate in online marriage matchmaking (omiai) amid the coronavirus (COVID-19) pandemic in Japan in 2021

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Source

Release date

May 2021

Region

Japan

Survey time period

February 23 to 28, 2021

Number of respondents

1,347 respondents

Special properties

among registered members of the Japan Marriage Agency Union

Method of interview

Online survey

Supplementary notes

Original question: "Have you ever taken part in organized marriage dates online?"

Citation formats

Share of unmarried Japanese partaking in organized marriage dates online 2021

Published by Zeynep Dierks, Aug 19, 2021
According to a survey conducted in February 2021, approximately ** percent of Japanese respondents stated to have partaken in online marriage dates before.
Rooted in a traditional Japanese matchmaking custom, in which potential spouses were introduced to each other in their families' company, the term omiai nowadays refers to a rather organized dating process directed at people actively looking to get married. Amid social distancing measures implemented due to the coronavirus (COVID-19) pandemic, popular Japanese omiai agencies such as IBJ have started offering their dating services online, with clients meeting each other via video calls.
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