If you had to pay several hundred dollars a year or more for the online content and services and mobile apps you currently get for free, how would that change your behavior?
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Original question: If you had to pay several hundred dollars a year or more for the online content and services and mobile apps you currently get for free, how would that change your behavior?
"Respondents were asked to estimate how much people would have to pay for 19 different types of online services and content, ranging from e-mail to video, maps, sports, and weather if they were offered only on a subscription basis rather than for free with ads. The total estimated cost of those services, assigned by survey respondents, was $116.99/month or $1,403.88/year."
Citation formats
Share of online use if free services and apps were to be paid for in the U.S. 2020
As of September 2020, **** percent of Americans reported that if they had to pay several hundred dollars a year or more to use online content, services, and mobile apps that were currently free, the would reduce their internet usage a great deal. In comparison, only *** percent of Americans said they would increase their usage a great deal. Respondents estimated ad-supported online content and services to be worth around U.S. dollars annually.
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Portada. (October 5, 2020). If you had to pay several hundred dollars a year or more for the online content and services and mobile apps you currently get for free, how would that change your behavior? [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 28, 2026, from /statistics/1178679/online-usage-usa-apps-free-require-yearly-payment/
Portada. "If you had to pay several hundred dollars a year or more for the online content and services and mobile apps you currently get for free, how would that change your behavior?." Chart. October 5, 2020. ÌÇÐÄÆÆ½â°æ. Accessed July 28, 2026. /statistics/1178679/online-usage-usa-apps-free-require-yearly-payment/
Portada. (2020). If you had to pay several hundred dollars a year or more for the online content and services and mobile apps you currently get for free, how would that change your behavior?. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 28, 2026. /statistics/1178679/online-usage-usa-apps-free-require-yearly-payment/
Portada. "If You Had to Pay Several Hundred Dollars a Year or More for The Online Content and Services and Mobile Apps You Currently Get for Free, How Would That Change Your Behavior?." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 5 Oct 2020, /statistics/1178679/online-usage-usa-apps-free-require-yearly-payment/
Portada, If you had to pay several hundred dollars a year or more for the online content and services and mobile apps you currently get for free, how would that change your behavior? ÌÇÐÄÆÆ½â°æ, /statistics/1178679/online-usage-usa-apps-free-require-yearly-payment/ (last visited July 28, 2026)
If you had to pay several hundred dollars a year or more for the online content and services and mobile apps you currently get for free, how would that change your behavior? [Graph], Portada, October 5, 2020. [Online]. Available: /statistics/1178679/online-usage-usa-apps-free-require-yearly-payment/