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User distribution of cross-border e-commerce platform Xiaohongshu in China in H1 2020, by income

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Source

Release date

June 2020

Region

China

Survey time period

H1 2020

Supplementary notes

Note: 1 yuan equals approximately 0.14 U.S. dollars and 0.12 euros (as of August 2020).

Xiaohongshu, also known as RED is a social media and e-commerce platform in China.

Citation formats

Distribution of Xiaohongshu users in China 2020, by income

Published by
Yihan Ma,
Aug 7, 2020

In the first half of 2020, approximately ** percent of the users of Xiaohongshu, which is a cross-border e-commerce platform in China, had an average monthly income of less than 3,000 yuan. During the same period, around **** percent of Xiaohongshu users had an average monthly income of more than 20,000 yuan.

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Cross-border e-commerce in ChinaE-commerce worldwideE-Commerce in ChinaExport trade in ChinaImports to China
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