The coronavirus outbreak, that massively spread across Russia starting from , significantly affected the offline retail sales development of FMCG products. Despite the fact that figures remained positive throughout entire period under consideration, offline sales showed notably lower growth rates compared to online retail.
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Nielsen. (June 5, 2020). Offline sales growth* of fast-moving consumer goods (FMCG) in Russia from February 3 to May 17, 2020 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/1124085/russia-offline-fmcg-sales-growth/
Nielsen. "Offline sales growth* of fast-moving consumer goods (FMCG) in Russia from February 3 to May 17, 2020." Chart. June 5, 2020. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/1124085/russia-offline-fmcg-sales-growth/
Nielsen. (2020). Offline sales growth* of fast-moving consumer goods (FMCG) in Russia from February 3 to May 17, 2020. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/1124085/russia-offline-fmcg-sales-growth/
Nielsen. "Offline Sales Growth* of Fast-moving Consumer Goods (Fmcg) in Russia from February 3 to May 17, 2020." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 5 Jun 2020, /statistics/1124085/russia-offline-fmcg-sales-growth/
Nielsen, Offline sales growth* of fast-moving consumer goods (FMCG) in Russia from February 3 to May 17, 2020 ÌÇÐÄÆƽâ°æ, /statistics/1124085/russia-offline-fmcg-sales-growth/ (last visited July 31, 2026)
Offline sales growth* of fast-moving consumer goods (FMCG) in Russia from February 3 to May 17, 2020 [Graph], Nielsen, June 5, 2020. [Online]. Available: /statistics/1124085/russia-offline-fmcg-sales-growth/
