In 2019, **** percent of Italian companies in the consumer goods sector invested in digital innovation to ameliorate internal processes and provide better services to their customers, a survey by MailUp revealed. The same amount of companies made such investments to implement B2B and B2C services, while only *** percent invested in digital innovation to optimize internal procedures.
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MailUp. (May 1, 2019). Reasons to invest in digital innovations among consumer goods companies in Italy in 2019 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 06, 2026, from /statistics/1060553/reasons-to-invest-in-digital-innovations-among-consumer-goods-companies-in-italy/
MailUp. "Reasons to invest in digital innovations among consumer goods companies in Italy in 2019." Chart. May 1, 2019. ÌÇÐÄÆƽâ°æ. Accessed August 06, 2026. /statistics/1060553/reasons-to-invest-in-digital-innovations-among-consumer-goods-companies-in-italy/
MailUp. (2019). Reasons to invest in digital innovations among consumer goods companies in Italy in 2019. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 06, 2026. /statistics/1060553/reasons-to-invest-in-digital-innovations-among-consumer-goods-companies-in-italy/
MailUp. "Reasons to Invest in Digital Innovations among Consumer Goods Companies in Italy in 2019." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 1 May 2019, /statistics/1060553/reasons-to-invest-in-digital-innovations-among-consumer-goods-companies-in-italy/
MailUp, Reasons to invest in digital innovations among consumer goods companies in Italy in 2019 ÌÇÐÄÆƽâ°æ, /statistics/1060553/reasons-to-invest-in-digital-innovations-among-consumer-goods-companies-in-italy/ (last visited August 06, 2026)
Reasons to invest in digital innovations among consumer goods companies in Italy in 2019 [Graph], MailUp, May 1, 2019. [Online]. Available: /statistics/1060553/reasons-to-invest-in-digital-innovations-among-consumer-goods-companies-in-italy/
