1) Share of respondents who know the term ‘esports,’ independent of the ability to define the term correctly. 2) Share of respondents who know the term ‘esports’ and can define it correctly. 3) Share of respondents who have watched professional esports content at least once in the past. 4) Share of respondents who have watched professional esports content at least once per week in the last six months.
Public awareness of eSports in Europe has increased over the last few years. According to a summer 2024 survey, some ** percent of respondents were aware of the term eSports, while eight percent of respondents regularly engaged with eSports.
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Deloitte. (December 17, 2024). Level of awareness of eSports in Europe in 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 28, 2026, from /statistics/1051254/esports-viewers-europe-by-interest/
Deloitte. "Level of awareness of eSports in Europe in 2024." Chart. December 17, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 28, 2026. /statistics/1051254/esports-viewers-europe-by-interest/
Deloitte. (2024). Level of awareness of eSports in Europe in 2024. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 28, 2026. /statistics/1051254/esports-viewers-europe-by-interest/
Deloitte. "Level of Awareness of Esports in Europe in 2024." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 17 Dec 2024, /statistics/1051254/esports-viewers-europe-by-interest/
Deloitte, Level of awareness of eSports in Europe in 2024 ÌÇÐÄÆƽâ°æ, /statistics/1051254/esports-viewers-europe-by-interest/ (last visited July 28, 2026)
Level of awareness of eSports in Europe in 2024 [Graph], Deloitte, December 17, 2024. [Online]. Available: /statistics/1051254/esports-viewers-europe-by-interest/
