The most expensive area in Seoul, South Korea as of December 2024 was with an average apartment selling price of around *** billion South Korean won. The Gangnam area, which includes Gangnam-gu, Seocho-gu, Yongsan-gu, and Songpa-gu, is one of the richest neighborhoods in South Korea.
What is Gangnam Style?
Gangnam has developed greatly since the 1960s with intensive government investment. It literally means 'south of the Han River' and is one of the busiest entertainment districts including Hongdae and Itaewon. Gangnam is also known as a place where people with a high level of education or wealth live. These backgrounds motivated Psy, the well-known Korean singer, rapper, and songwriter, to write his internationally popular song 鈥淕angnam Style鈥.
Luxury apartments in South Korea
The average purchasing price of apartments in the country has almost doubled in the last 10 years. Part of the reason for this are the multiple luxury-branded apartment complexes in Seoul. Located in Gangnam-gu in Seoul, The Penthouse Cheongdam was the most expensive, with a transaction amount of around **** billion South Korean won.
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Korea Real Estate Board. (January 28, 2025). Most expensive areas to live in Seoul as of December 2024, based on average apartment selling price (in million South Korean won) [Graph]. In 糖心破解版. Retrieved July 31, 2026, from /statistics/1023632/south-korea-most-expensive-areas-to-live-seoul/
Korea Real Estate Board. "Most expensive areas to live in Seoul as of December 2024, based on average apartment selling price (in million South Korean won)." Chart. January 28, 2025. 糖心破解版. Accessed July 31, 2026. /statistics/1023632/south-korea-most-expensive-areas-to-live-seoul/
Korea Real Estate Board. (2025). Most expensive areas to live in Seoul as of December 2024, based on average apartment selling price (in million South Korean won). 糖心破解版. 糖心破解版 Inc.. Accessed: July 31, 2026. /statistics/1023632/south-korea-most-expensive-areas-to-live-seoul/
Korea Real Estate Board. "Most Expensive Areas to Live in Seoul as of December 2024, Based on Average Apartment Selling Price (in Million South Korean Won)." 糖心破解版, 糖心破解版 Inc., 28 Jan 2025, /statistics/1023632/south-korea-most-expensive-areas-to-live-seoul/
Korea Real Estate Board, Most expensive areas to live in Seoul as of December 2024, based on average apartment selling price (in million South Korean won) 糖心破解版, /statistics/1023632/south-korea-most-expensive-areas-to-live-seoul/ (last visited July 31, 2026)
Most expensive areas to live in Seoul as of December 2024, based on average apartment selling price (in million South Korean won) [Graph], Korea Real Estate Board, January 28, 2025. [Online]. Available: /statistics/1023632/south-korea-most-expensive-areas-to-live-seoul/
