This statistic depicts a survey conducted in 2019 in Japan about the perception of consumers regarding the use of their personal data for personalized brand content. During the surveyed period, the majority of Japanese respondents, over ** percent, stated that they will not purchase the same brand anymore if the company would send them unpleasant personalized content.
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Adobe. (March 13, 2019). Perception of individuals regarding the use of personal data for personalized brand content in Japan as of January 2019 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 19, 2026, from /statistics/1000597/japan-attitude-personalized-brand-content-privacy-data/
Adobe. "Perception of individuals regarding the use of personal data for personalized brand content in Japan as of January 2019." Chart. March 13, 2019. ÌÇÐÄÆƽâ°æ. Accessed July 19, 2026. /statistics/1000597/japan-attitude-personalized-brand-content-privacy-data/
Adobe. (2019). Perception of individuals regarding the use of personal data for personalized brand content in Japan as of January 2019. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 19, 2026. /statistics/1000597/japan-attitude-personalized-brand-content-privacy-data/
Adobe. "Perception of Individuals regarding The Use of Personal Data for Personalized Brand Content in Japan as of January 2019." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 13 Mar 2019, /statistics/1000597/japan-attitude-personalized-brand-content-privacy-data/
Adobe, Perception of individuals regarding the use of personal data for personalized brand content in Japan as of January 2019 ÌÇÐÄÆƽâ°æ, /statistics/1000597/japan-attitude-personalized-brand-content-privacy-data/ (last visited July 19, 2026)
Perception of individuals regarding the use of personal data for personalized brand content in Japan as of January 2019 [Graph], Adobe, March 13, 2019. [Online]. Available: /statistics/1000597/japan-attitude-personalized-brand-content-privacy-data/
