Fish & Seafood - Worldwide | ��ƽ�� Market Forecast

Fish & Seafood - Worldwide

Worldwide

Revenue in the Fish & Seafood Market is projected to reach US$bn in ****.
Revenue is expected to show an annual growth rate (CAGR ****) of %, resulting in a projected market volume of US$bn by ****.
With a projected market volume of US$bn in ****, most revenue is generated China.
In the Fish & Seafood Market, the number of users is expected to amount to m users by ****.
User penetration will be ***% in **** and is expected to hit ***% by ****.
The average revenue per user (ARPU) is expected to amount to US$*.

Definition:

The eCommerce market Fish & Seafood includes online sales of fresh, frozen, and processed fish and seafood. Ready-to-eat meals based on fish or seafood are not included in this market but can be found in the Convenience Food market.

Structure:

The eCommerce market for Fish & Seafood consists of three different markets:

The Fresh Fish market includes all types of products made from fishes that has not been cooked, heated, dried, cured by brine or processed in any way other than boning, cutting, comminuting, or freezing. Fresh, chilled, or frozen fish that have been farmed or harvested from freshwater or the ocean are included in this market.
The Fresh Seafood market contains all types of products made from crustaceans, mollusks, and other aquatic invertebrates that have not been cooked, heated, dried, cured by brine or processed in any way other than boning, cutting, comminuting, or freezing. Fresh, chilled, or frozen seafood that has been farmed or harvested from freshwater or the ocean are included in this market.
The Processed Fish & Seafood market comprises all types of fish and seafood that have either been smoked, dried, canned, salted or given chemical preservatives.

Additional Information:

Fish & Seafood comprises revenues, users, average revenue per user, and penetration rates. Revenues are derived from annual filings, national statistical offices, Google- and Alibaba-Trends and industry knowledge. Sales Channels show online and offline revenue shares, as well as, desktop and mobile sales distribution. Revenues are including VAT. The market only displays B2C revenues and users for the above-mentioned markets, hence C2C, B2B and reCommerce is not included. Additional definitions can be found on each respective market page.

Key players in the market are companies like Amazon, Tmall, JD, Taobao, Pinduoduo and Walmart.

Market numbers for the total market sizes (online + offline) can also be found on the respective pages of the Consumer Market ��ƽ��.

Definition:

Structure:

The eCommerce market for Fish & Seafood consists of three different markets:

The Fresh Fish market includes all types of products made from fishes that has not been cooked, heated, dried, cured by brine or processed in any way other than boning, cutting, comminuting, or freezing. Fresh, chilled, or frozen fish that have been farmed or harvested from freshwater or the ocean are included in this market.
The Fresh Seafood market contains all types of products made from crustaceans, mollusks, and other aquatic invertebrates that have not been cooked, heated, dried, cured by brine or processed in any way other than boning, cutting, comminuting, or freezing. Fresh, chilled, or frozen seafood that has been farmed or harvested from freshwater or the ocean are included in this market.
The Processed Fish & Seafood market comprises all types of fish and seafood that have either been smoked, dried, canned, salted or given chemical preservatives.

Additional Information:

Key players in the market are companies like Amazon, Tmall, JD, Taobao, Pinduoduo and Walmart.

Market numbers for the total market sizes (online + offline) can also be found on the respective pages of the Consumer Market ��ƽ��.

Revenue

Analyst Opinion

The Fish & Seafood eCommerce market is experiencing substantial growth globally, fueled by factors like increasing consumer demand for fresh and sustainable options, convenience of online shopping, and enhanced logistics that ensure quality and freshness during delivery.

Customer preferences: Consumers are increasingly prioritizing sustainability and health in their food choices, driving a notable shift towards fish and seafood eCommerce. Many are seeking out ethically sourced products, reflecting a growing awareness of environmental impacts and overfishing. Additionally, younger demographics, particularly Millennials and Gen Z, are embracing online platforms for their convenience and variety, often opting for subscription services that deliver fresh seafood directly to their homes. This trend is further amplified by the rise of cooking at home and the desire for adventurous culinary experiences.

Trends in the market: Globally, the Fish & Seafood eCommerce market is experiencing a significant surge as consumers increasingly seek sustainable and health-conscious food options. In North America, online seafood retailers are prioritizing transparency and ethical sourcing, catering to a growing demand for responsibly harvested products. Meanwhile, in Asia-Pacific, mobile apps and subscription services for fish and seafood are gaining popularity, driven by younger generations who value convenience and variety. In Europe, the trend toward home cooking is fostering interest in gourmet seafood experiences, prompting retailers to innovate with recipe kits and meal solutions. This evolving landscape presents vital opportunities and challenges for industry stakeholders, emphasizing the need for sustainable practices and enhanced digital engagement.

Local special circumstances: In China, the Fish & Seafood eCommerce market is flourishing, fueled by the rapid urbanization and a rising middle class that prioritizes quality and freshness. The regulatory landscape promotes transparency in seafood sourcing, enhancing consumer trust in online platforms. In the United States, the market dynamics are shaped by a strong emphasis on sustainability and health, with strict regulations ensuring traceability and ethical practices. Japan's rich culinary heritage drives demand for high-quality seafood, while South Korea's fast-paced lifestyle and affinity for online shopping have popularized seafood subscription services, catering to busy consumers seeking convenience.

Underlying macroeconomic factors: The Fish & Seafood eCommerce market is significantly shaped by macroeconomic factors such as global supply chain dynamics, consumer spending power, and sustainability trends. In regions experiencing economic growth, increased disposable income drives demand for premium seafood products, while heightened environmental awareness influences purchasing decisions. Currency fluctuations and trade policies also impact pricing and availability, particularly for imported seafood. Additionally, regulatory frameworks promoting sustainable fishing practices enhance market credibility, attracting environmentally conscious consumers. Overall, the interplay between economic conditions and consumer preferences is critical to the evolution of the seafood eCommerce sector.

Sales Channels

Users

Global Comparison

Methodology

Data coverage:

Data refers to B2C enterprises. Figures are based on the sale of physical goods via a digital channel to a private end consumer. This definition encompasses purchases via desktop computers (including notebooks and laptops) as well as purchases via mobile devices (e.g., smartphones and tablets). The following are not included in the eCommerce market: digitally distributed services (see instead: eServices), digital media downloads or streams, digitally distributed goods in B2B markets, and the digital purchase or resale of used, defective, or repaired goods (reCommerce and C2C). All monetary figures refer to the annual gross revenue and do not factor in shipping costs.

Modeling approach / Market size:

Market sizes are determined by a combined top-down and bottom-up approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies and industry associations, third-party studies and reports, survey results from our primary research (e.g., ��ƽ�� Global Consumer Survey), data on shopping behavior (e.g., Google Trends, Alibaba Trends), and performance factors (e.g., user penetration, price/product). Furthermore, we use relevant key market indicators and data from country-specific associations such as GDP, consumer spending, internet penetration, and population. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP per capita, consumer spending per capita, internet penetration, and population.

Additional Notes:

The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. The impact of the Russia/Ukraine war is considered at a country-specific level.

Key Market Indicators

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