Dairy Products & Eggs - South Korea

South Korea

Revenue in the Dairy Products & Eggs Market is projected to reach US$****bn in ****.
Revenue is expected to show an annual growth rate (CAGR ****) of ****%, resulting in a projected market volume of US$****bn by ****.
With a projected market volume of US$bn in ****, most revenue is generated China.
In the Dairy Products & Eggs Market, the number of users is expected to amount to ***m users by ****.
User penetration will be ***% in **** and is expected to hit ****% by ****.
The average revenue per user (ARPU) is expected to amount to US$*.

Definition:

The eCommerce market Dairy Products & Eggs covers digital sales of all types of dairy products which play a major role in the daily diet of many consumers. In addition to fresh milk, it includes chicken eggs and other types of eggs, yogurt, cheese and other dairy products such as preserved and powdered milk, cream, non-dairy milk stitutes, curdled milk, yogurt drinks, lactose-free milk, probiotic milk drinks, and fortified milk.

Structure:

The eCommerce market for Dairy Products & Eggs consists of six different markets:

The Cheese market includes products made of milk's curd, which has been removed from the whey and has been coagulated, squeezed, and typically matured. The market includes all types of cheese such as hard, soft, and semi-hard cheese, blue cheese, cottage cheese, and cream cheese.
The Eggs market contains covers chicken eggs only.
Milk is defined as a protein- and fat-rich opaque white or creamy-colored fluid. This combination of nutrients can also be milked from other animals such as sheep and goats, but from an economic perspective, cow's milk remains the world's most important dairy product.
The Yoghurt market includes products that are created by allowing bacteria to convert lactose found in milk into lactic acid resulting in a thickened, sour-tasting dairy product.
The Other Dairy Products & Eggs market contains other products made from animal's milk as well as other types of edible eggs besides chicken eggs.
The Milk Substitutes market contains non-dairy products that are used as alternatives to cow's milk.

Additional Information:

Dairy Products & Eggs comprises revenues, users, average revenue per user, and penetration rates. Revenues are derived from annual filings, national statistical offices, Google- and Alibaba-Trends and industry knowledge. Sales Channels show online and offline revenue shares, as well as, desktop and mobile sales distribution. Revenues are including VAT. The market only displays B2C revenues and users for the above-mentioned markets, hence C2C, B2B and reCommerce is not included. Additional definitions can be found on each respective market page.

Key players in the market are companies like Amazon, Tmall, JD, Taobao, Pinduoduo and Walmart.

Market numbers for the total market sizes (online + offline) can also be found on the respective pages of the Consumer Market ��ƽ��.

Definition:

Structure:

The eCommerce market for Dairy Products & Eggs consists of six different markets:

The Cheese market includes products made of milk's curd, which has been removed from the whey and has been coagulated, squeezed, and typically matured. The market includes all types of cheese such as hard, soft, and semi-hard cheese, blue cheese, cottage cheese, and cream cheese.
The Eggs market contains covers chicken eggs only.
Milk is defined as a protein- and fat-rich opaque white or creamy-colored fluid. This combination of nutrients can also be milked from other animals such as sheep and goats, but from an economic perspective, cow's milk remains the world's most important dairy product.
The Yoghurt market includes products that are created by allowing bacteria to convert lactose found in milk into lactic acid resulting in a thickened, sour-tasting dairy product.
The Other Dairy Products & Eggs market contains other products made from animal's milk as well as other types of edible eggs besides chicken eggs.
The Milk Substitutes market contains non-dairy products that are used as alternatives to cow's milk.

Additional Information:

Key players in the market are companies like Amazon, Tmall, JD, Taobao, Pinduoduo and Walmart.

Market numbers for the total market sizes (online + offline) can also be found on the respective pages of the Consumer Market ��ƽ��.

Revenue

Analyst Opinion

The Dairy Products & Eggs eCommerce Market in South Korea is experiencing moderate growth, fueled by a growing preference for online shopping, increased health consciousness, and the rising demand for diverse dairy options that cater to various consumer lifestyles.

Customer preferences: Consumers in South Korea are increasingly prioritizing health and wellness, driving a shift toward organic and fortified dairy products in the eCommerce market. The rise of plant-based alternatives is also notable, as younger demographics seek lactose-free options due to dietary restrictions and lifestyle preferences. Additionally, the convenience of online shopping is enhancing accessibility to specialty items, catering to a diverse range of consumer needs, from traditional fermented products to modern, health-oriented dairy solutions.

Trends in the market: In South Korea, the eCommerce market for Dairy Products & Eggs is experiencing a notable shift towards health-conscious offerings, with consumers increasingly favoring organic, fortified, and probiotic-rich dairy items. Concurrently, the demand for plant-based alternatives is on the rise, particularly among younger demographics seeking lactose-free choices that align with their lifestyle preferences. The convenience of online shopping is making these specialized products more accessible, signaling a potential transformation in purchasing habits. Industry stakeholders must adapt to these evolving consumer preferences by innovating product lines and enhancing online marketing strategies to effectively engage this health-focused customer base.

Local special circumstances: In South Korea, the Dairy Products & Eggs eCommerce market is significantly shaped by the country's strong emphasis on health and wellness, influenced by traditional dietary practices that prioritize fresh, high-quality ingredients. The rise of the "well-being" culture prompts consumers to seek out organic and functional dairy products, while the popularity of K-beauty extends to the food space, encouraging nutrient-rich offerings. Additionally, stringent food safety regulations bolster consumer trust in online purchases, fostering a shift towards premium, ethically sourced items that align with evolving lifestyle choices.

Underlying macroeconomic factors: The Dairy Products & Eggs eCommerce market in South Korea is significantly influenced by macroeconomic factors, including consumer spending patterns, economic stability, and government policies. The country's robust economic growth fosters greater disposable income, prompting consumers to invest in premium dairy products and organic eggs. Additionally, global trends towards sustainability and ethical sourcing resonate with South Korean consumers, driving demand for environmentally friendly options. Fiscal policies that support agricultural innovation and food safety enhance consumer confidence in eCommerce platforms, while fluctuating global dairy prices can impact local supply chains, shaping market dynamics and pricing strategies.

Sales Channels

Users

Global Comparison

Methodology

Data coverage:

Data refers to B2C enterprises. Figures are based on the sale of physical goods via a digital channel to a private end consumer. This definition encompasses purchases via desktop computers (including notebooks and laptops) as well as purchases via mobile devices (e.g., smartphones and tablets). The following are not included in the eCommerce market: digitally distributed services (see instead: eServices), digital media downloads or streams, digitally distributed goods in B2B markets, and the digital purchase or resale of used, defective, or repaired goods (reCommerce and C2C). All monetary figures refer to the annual gross revenue and do not factor in shipping costs.

Modeling approach / Market size:

Market sizes are determined by a combined top-down and bottom-up approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies and industry associations, third-party studies and reports, survey results from our primary research (e.g., ��ƽ�� Global Consumer Survey), data on shopping behavior (e.g., Google Trends, Alibaba Trends), and performance factors (e.g., user penetration, price/product). Furthermore, we use relevant key market indicators and data from country-specific associations such as GDP, consumer spending, internet penetration, and population. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP per capita, consumer spending per capita, internet penetration, and population.

Additional Notes:

The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. The impact of the Russia/Ukraine war is considered at a country-specific level.

Key Market Indicators

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