Colombia: apparel buying criteria among consumers 2025| ��ƽ��

Purchase criteria for apparel among consumers in Colombia in 2025

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Number of respondents

3,509 respondents

Age group

18-64 years

Special properties

residential online population

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "Out of the following, which are the most important aspects when choosing your apparel (e.g., clothing, shoes, bags)?"

Citation formats

In 2025, the most commonly considered factor when buying clothes among consumers in Colombia was the quality of the product. That year, roughly ** percent of Colombian shoppers selected "quality" as one of the most important aspects when choosing apparel. Ranking a close second, ** percent of shoppers also kept comfort in mind. The country of production, on the other hand, was a purchasing factor for only ** percent of apparel shoppers in Colombia.