The interviews were conducted online and the data were weighted to approximate a target sample of Adults based on age, race/ethnicity, gender, educational attainment, and region. Results from the full survey have a margin of error of plus or minus 2 percentage points.
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Other brand smart speaker device ownership in U.S. 2018, by age group
The statistic shows the ownership of smart speaker devices other than Amazon Echo and Google Home among U.S. adults as of February 2018, by age group. At that time, ** percent of respondents aged between 18 and 29 years said that they owned a smart speaker device that was not an Amazon or Google devices.
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Morning Consult. (February 9, 2018). Smart speaker other than Amazon Echo or Google Home ownership rate in the United States as of February 2018, by age group [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 02, 2026, from /statistics/879204/united-states-virtual-digital-assistant-device-ownership-rate/
Morning Consult. "Smart speaker other than Amazon Echo or Google Home ownership rate in the United States as of February 2018, by age group." Chart. February 9, 2018. ÌÇÐÄÆƽâ°æ. Accessed August 02, 2026. /statistics/879204/united-states-virtual-digital-assistant-device-ownership-rate/
Morning Consult. (2018). Smart speaker other than Amazon Echo or Google Home ownership rate in the United States as of February 2018, by age group. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 02, 2026. /statistics/879204/united-states-virtual-digital-assistant-device-ownership-rate/
Morning Consult. "Smart Speaker Other than Amazon Echo or Google Home Ownership Rate in The United States as of February 2018, by Age Group." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 9 Feb 2018, /statistics/879204/united-states-virtual-digital-assistant-device-ownership-rate/
Morning Consult, Smart speaker other than Amazon Echo or Google Home ownership rate in the United States as of February 2018, by age group ÌÇÐÄÆƽâ°æ, /statistics/879204/united-states-virtual-digital-assistant-device-ownership-rate/ (last visited August 02, 2026)
Smart speaker other than Amazon Echo or Google Home ownership rate in the United States as of February 2018, by age group [Graph], Morning Consult, February 9, 2018. [Online]. Available: /statistics/879204/united-states-virtual-digital-assistant-device-ownership-rate/
