ÌÇÐÄÆƽâ°æ

In 2017, the Unilever brand, Ben & Jerry’s had a premium ice cream market share of ** percent in the United Kingdom. Together with the Unilever’s Carte D’Or, both brands held over ** percent of the market. Compared to the previous year, the Scottish brand Mackie's was able to increase its market share in the UK by **** percent. On the Scottish market the brand held a share of ** percent.

Premium ice cream

Premium Ice cream has a few distinguishing features from regular ice cream. First, it has a different overrun, which is the term for describing the air that is whipped into ice cream. Premium ice cream has less air particles per ice cream particle. Second, it has a higher percentage of butter fat. Together these factors give premium ice cream a creamier and less crunchy texture, as well as a better taste.

Ice cream market

In 2017, close to **** British pounds were made with the retail sale of ice cream in Great Britain. About *** thousand tons of ice cream where sold in retail. Over the past ten years, the sales value rose continuously but sold quantities remained mostly stable. If you want to know more about the ice cream market in the United Kingdom visit our consumer market outlook.