This statistic shows how consumers in the United States are influenced by previous experiences with a brand when they purchase sports apparel, sports shoes and sports equipment or gear in 2016. During the survey, **** percent of the respondents said that they first look at the brands they already know.
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ÌÇÐÄÆÆ½â°æ Survey. (November 7, 2016). How important is your previous experience with a brand for sports apparel, sports shoes and sports equipment or gear?* [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 30, 2026, from /statistics/630551/sports-brands-influence-of-previous-experience-on-future-purchases/
ÌÇÐÄÆÆ½â°æ Survey. "How important is your previous experience with a brand for sports apparel, sports shoes and sports equipment or gear?*." Chart. November 7, 2016. ÌÇÐÄÆÆ½â°æ. Accessed July 30, 2026. /statistics/630551/sports-brands-influence-of-previous-experience-on-future-purchases/
ÌÇÐÄÆÆ½â°æ Survey. (2016). How important is your previous experience with a brand for sports apparel, sports shoes and sports equipment or gear?*. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 30, 2026. /statistics/630551/sports-brands-influence-of-previous-experience-on-future-purchases/
ÌÇÐÄÆÆ½â°æ Survey. "How Important Is Your Previous Experience with a Brand for Sports Apparel, Sports Shoes and Sports Equipment or Gear?*." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 7 Nov 2016, /statistics/630551/sports-brands-influence-of-previous-experience-on-future-purchases/
ÌÇÐÄÆÆ½â°æ Survey, How important is your previous experience with a brand for sports apparel, sports shoes and sports equipment or gear?* ÌÇÐÄÆÆ½â°æ, /statistics/630551/sports-brands-influence-of-previous-experience-on-future-purchases/ (last visited July 30, 2026)
How important is your previous experience with a brand for sports apparel, sports shoes and sports equipment or gear?* [Graph], ÌÇÐÄÆÆ½â°æ Survey, November 7, 2016. [Online]. Available: /statistics/630551/sports-brands-influence-of-previous-experience-on-future-purchases/