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In 2025, among the brands controlled by the Italian fashion company Prada Group, the brand Prada generated over 4.1 billion euros worth of sales worldwide. Miu Miu was the second most profitable brand among those controlled by Prada Group, with global net sales amounting to 1.19 billion euros. In total, the net sales of Prada Group reached a value of 4.4 billion euros.

Prada Group

The Italian fashion group is active in the manufacturing and distribution of luxury goods such as leather goods, clothing, and accessories, as well as footwear. Leather goods were the product category that generated the highest net sales. When looking at the geography of Prada’s sales, Asia-Pacific emerges as the largest market for the company. In fact, net sales in this region reached a value of over 1.6 billion euros in 2025. 

Among the most valued brands 

Thanks to their high-quality and unique design, the group's products are recognized worldwide as a symbol of Italian excellence. Prada is among the leading luxury companies worldwide in terms of its brand value. In 2025, the brand had a value of 5.1 billion U.S. dollars, ranking in 10th place after other luxury names such as Rolex, YSL, and Tiffany & Co.