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The statistic presents information about the daily time spent playing Pokémon GO according to consumers in Canada as of ****. During the survey period, ** percent of respondents stated they spent on average *** hours per day playing Pokémon Go.

Pokémon GO in Canada – additional information

The Pokémon GO Canada rollout started on *** and the craze immediately swept across the nation, similarly to other countries, as half of the Canadian players confessed to spending more time with the game than with social media. During the week that followed, **** of Canadians admitted to have spent an hour per day playing Pokémon GO, and almost *** in every four consumers spent *** hours a day with the game. The augmented reality game app was found to be more popular among female players, as over ** percent of women accessing the game expressed to have played for *** hour per day, compared to ** percent of male users who said the same.

In general, the level of awareness of Pokémon GO was slightly higher among Canadians between the ages of ** to ** than those aged 13 to 17. What is more, ** percent of Millennials in the country had installed Pokémon GO on their phones, as opposed to ** percent of Canadian teenagers who had the game downloaded. Yet, the latter group of players was more susceptible to the game’s charms, and consequently nearly half of consumers aged 13 to 17 agreed that Pokémon GO was taking over their lives.