Number of people interested in the telecommunications sector (e.g. mobile and smartphones, DSL) in Germany from 2019 to 2025, by level of interest
(in millions)
Characteristic
Very interested
Generally interested, but not that much
Barely interested
Interested (all)
Interested, often give advice and tips, seen as expert by others
Often look for information about this topic online
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Information on the population: German-speaking population aged 14 years and older in private households at the main place of residence in the Federal Republic of Germany.
Information on total sample: 2019: 23,318 respondents, representing 70.60 million people 2020: 23,191 respondents, representing 70.64 million people 2021: 22,563 respondents, representing 70.54 million people 2022: 23,015 respondents, representing 70.6 million people 2023: 23,524 respondents, representing 70.08 million people 2024: 23,485 respondents, representing 70.48 million people 2025: 23,075 respondents, representing 71 million people
For additional information on the methodology used, please see .
This question was phrased by the source as follows: "Most people are particularly interested in certain topics, and hardly interested in others. Would you take a look at these cards and organize them on this sheet according to how interested you are in the topics? Subject: telecommunications, e.g. mobile phones, smartphones, DSL (up to 2009: modern telecommunications, e.g. mobile phones, fax, answering machines, ISDN)" (Original German question: Diese Frage wurde bei der Befragung in folgendem Wortlaut gestellt: „Es ist ja oft so, dass man über das eine gern mehr erfahren möchte, anderes interessiert einen weniger. Könnten Sie jetzt bitte einmal die Karten hier ansehen und auf dieses Blatt verteilen, je nachdem, wie sehr Sie das interessiert. Sie sehen ja, was hier steht. Thema: Telekommunikation wie Handy, Smartphone, DSL (Bis 2009: Moderne Telekommunikation wie Handy, Fax, Anrufbeantworter, ISDN)“)
Citation formats
Level of interest in telecommunications in Germany 2019-2025
This graph presents the results of a survey on the level of interest in the telecommunications sector (e.g., mobile phones, smartphones, DSL) in Germany from 2019 to 2025. In 2025, there were roughly million Germans aged 14 years and older who were very interested in telecommunications. The Allensbach Market and Advertising Media Analysis (Allensbacher Markt- und Werbeträgeranalyse or AWA in German) determines attitudes, consumer habits, and media usage of the population in Germany on a broad statistical basis.
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IfD Allensbach. (June 18, 2025). Number of people interested in the telecommunications sector (e.g. mobile and smartphones, DSL) in Germany from 2019 to 2025, by level of interest (in millions) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 20, 2026, from /statistics/483503/telecommunications-interest-germany/
IfD Allensbach. "Number of people interested in the telecommunications sector (e.g. mobile and smartphones, DSL) in Germany from 2019 to 2025, by level of interest (in millions)." Chart. June 18, 2025. ÌÇÐÄÆÆ½â°æ. Accessed July 20, 2026. /statistics/483503/telecommunications-interest-germany/
IfD Allensbach. (2025). Number of people interested in the telecommunications sector (e.g. mobile and smartphones, DSL) in Germany from 2019 to 2025, by level of interest (in millions). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 20, 2026. /statistics/483503/telecommunications-interest-germany/
IfD Allensbach. "Number of People Interested in The Telecommunications Sector (E.G. Mobile and Smartphones, Dsl) in Germany from 2019 to 2025, by Level of Interest (in Millions)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 18 Jun 2025, /statistics/483503/telecommunications-interest-germany/
IfD Allensbach, Number of people interested in the telecommunications sector (e.g. mobile and smartphones, DSL) in Germany from 2019 to 2025, by level of interest (in millions) ÌÇÐÄÆÆ½â°æ, /statistics/483503/telecommunications-interest-germany/ (last visited July 20, 2026)
Number of people interested in the telecommunications sector (e.g. mobile and smartphones, DSL) in Germany from 2019 to 2025, by level of interest (in millions) [Graph], IfD Allensbach, June 18, 2025. [Online]. Available: /statistics/483503/telecommunications-interest-germany/