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In 2021, there were more than *** thousand digital cinema screens across the world, up from less than thousand screens in 2016. This represents an increase of about ** percent over half a decade.

The rise of the Asian film market

In 2011, the Asia Pacific accounted for less than ** percent of digital 3D cinema screens worldwide. A decade later, the region's share stood nearly ** percent. The expansion of this market followed macroeconomic indicators and an overall increase in demand for entertainment. The segment offers an extra feature – ** technology – to attract more viewers, especially to action, adventure, and fantasy movies.

The performance of digital 3D movies

The COVID-19 outbreak had a major impact on the cinema sector. The effect was even more acute within the ** segment. In 2019, before the pandemic, 3D films accounted for more than ** percent of the global box office revenue. Two years later, their share stood below percent. It remains to be seen if this product will regain momentum in a post-COVID-19 scenario.