The statistic presents the use of mobile phones when selecting a film to watch in a movie theatre in the United States in 2012, broken down by gender. According to an IAB and Inmobi survey, ** percent of male mobile users watched trailers on their phones in 2012.
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InMobi, & IAB (U.S.). (October 2, 2012). In the past 6 months, have you done any of the following on your mobile device when picking a movie to watch in theaters? [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 03, 2026, from /statistics/244963/use-of-mobile-phones-when-selecting-a-film-in-the-us-by-gender/
InMobi, und IAB (U.S.). "In the past 6 months, have you done any of the following on your mobile device when picking a movie to watch in theaters?." Chart. October 2, 2012. ÌÇÐÄÆƽâ°æ. Accessed August 03, 2026. /statistics/244963/use-of-mobile-phones-when-selecting-a-film-in-the-us-by-gender/
InMobi, IAB (U.S.). (2012). In the past 6 months, have you done any of the following on your mobile device when picking a movie to watch in theaters?. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 03, 2026. /statistics/244963/use-of-mobile-phones-when-selecting-a-film-in-the-us-by-gender/
InMobi, and IAB (U.S.). "In The past 6 Months, Have You Done Any of The following on Your Mobile Device When Picking a Movie to Watch in Theaters?." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 2 Oct 2012, /statistics/244963/use-of-mobile-phones-when-selecting-a-film-in-the-us-by-gender/
InMobi & IAB (U.S.), In the past 6 months, have you done any of the following on your mobile device when picking a movie to watch in theaters? ÌÇÐÄÆƽâ°æ, /statistics/244963/use-of-mobile-phones-when-selecting-a-film-in-the-us-by-gender/ (last visited August 03, 2026)
In the past 6 months, have you done any of the following on your mobile device when picking a movie to watch in theaters? [Graph], InMobi, & IAB (U.S.), October 2, 2012. [Online]. Available: /statistics/244963/use-of-mobile-phones-when-selecting-a-film-in-the-us-by-gender/
