In 2026, HOKA generated net sales of approximately **** billion U.S. dollars, increasing from around **** billion U.S. dollars in 2025. This corresponds to a year-over-year growth of roughly **** percent. Both distribution channels contributed to this development. Wholesale net sales reached about **** billion U.S. dollars in 2026, up from nearly **** billion U.S. dollars in the previous year. Direct-to-consumer revenue amounted to approximately *** million U.S. dollars, compared to around *** million U.S. dollars in 2025.
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Deckers. (May 22, 2026). HOKA's net sales worldwide 2022-2026, by segment (in billions of dollars) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 26, 2026, from /statistics/1662737/hoka-net-sales-by-segment-worldwide/
Deckers. "HOKA's net sales worldwide 2022-2026, by segment (in billions of dollars)." Chart. May 22, 2026. ÌÇÐÄÆƽâ°æ. Accessed July 26, 2026. /statistics/1662737/hoka-net-sales-by-segment-worldwide/
Deckers. (2026). HOKA's net sales worldwide 2022-2026, by segment (in billions of dollars). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 26, 2026. /statistics/1662737/hoka-net-sales-by-segment-worldwide/
Deckers. "Hoka's Net Sales Worldwide 2022-2026, by Segment (in Billions of Dollars)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 22 May 2026, /statistics/1662737/hoka-net-sales-by-segment-worldwide/
Deckers, HOKA's net sales worldwide 2022-2026, by segment (in billions of dollars) ÌÇÐÄÆƽâ°æ, /statistics/1662737/hoka-net-sales-by-segment-worldwide/ (last visited July 26, 2026)
HOKA's net sales worldwide 2022-2026, by segment (in billions of dollars) [Graph], Deckers, May 22, 2026. [Online]. Available: /statistics/1662737/hoka-net-sales-by-segment-worldwide/
