E-commerce: share of internet users who are e-shoppers in Europe 2023

Share of internet users making online purchases in Europe from 2019 to 2023

E-commerce: share of internet users who are e-shoppers in Europe 2019-2023

Last update:

Jan 8, 2026

Author:

��ƽ�� Research Department

Region:

Europe

Survey time period:

From 01/01/2013 to 31/12/2015

This chart shows the number of people who made purchases online in Europe from 2013 to 2015. The number of European e-shoppers was million in 2013. In 2014, there were million online buyers in Europe, which is million more than in 2015.
In France in 2016, percent of the population had made online purchases in the past twelve months.

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Share of internet users making online purchases in Europe from 2019 to 2023

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