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The upcoming action-adventure role playing game The Witcher IV, developed by CD Projekt Red was announced at The Game Awards 2024, and subsequently became the most buzz worthy game on social media platforms in the 72-hour period after the event. The game generated around 3,070 posts on key accounts across social networks, while The Witcher IV-related videos gained over 48 million views on YouTube and TikTok. Other video games to receive high social media attention after the event include new releases such as Indiana Jones and the Great Circle, and fan-favorites such as Fortnite.