Original survey question: "Would you be prepared to buy a car from a brand based in...? " The results presented here include respondents who selected "Yes, absolutely" or "Yes, probably"" when answering this question.
Respondents came from national samples from each country. The quota approach was employed to ensure that the sample was representative of gender and age.
Citation formats
Mexico: influence of a car brand's origin on consumers' purchasing decision 2023
According to a July 2023 survey conducted in Mexico, **** in ** consumers would be prepared to buy car brands that originate from the United States. In contrast, ** percent of Mexican respondents would consider buying a Chinese car brand.
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Observatoire Cetelem. (October 17, 2023). Share of consumers in Mexico who would be prepared to buy a car based on the car brand’s country of origin, as of July 2023 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 06, 2026, from /statistics/1451499/share-of-consumers-mexico-prepared-to-buy-car-based-on-car-brand-country-of-origin/
Observatoire Cetelem. "Share of consumers in Mexico who would be prepared to buy a car based on the car brand’s country of origin, as of July 2023." Chart. October 17, 2023. ÌÇÐÄÆÆ½â°æ. Accessed August 06, 2026. /statistics/1451499/share-of-consumers-mexico-prepared-to-buy-car-based-on-car-brand-country-of-origin/
Observatoire Cetelem. (2023). Share of consumers in Mexico who would be prepared to buy a car based on the car brand’s country of origin, as of July 2023. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 06, 2026. /statistics/1451499/share-of-consumers-mexico-prepared-to-buy-car-based-on-car-brand-country-of-origin/
Observatoire Cetelem. "Share of Consumers in Mexico Who Would Be Prepared to Buy a Car Based on The Car Brand’s Country of Origin, as of July 2023." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 17 Oct 2023, /statistics/1451499/share-of-consumers-mexico-prepared-to-buy-car-based-on-car-brand-country-of-origin/
Observatoire Cetelem, Share of consumers in Mexico who would be prepared to buy a car based on the car brand’s country of origin, as of July 2023 ÌÇÐÄÆÆ½â°æ, /statistics/1451499/share-of-consumers-mexico-prepared-to-buy-car-based-on-car-brand-country-of-origin/ (last visited August 06, 2026)
Share of consumers in Mexico who would be prepared to buy a car based on the car brand’s country of origin, as of July 2023 [Graph], Observatoire Cetelem, October 17, 2023. [Online]. Available: /statistics/1451499/share-of-consumers-mexico-prepared-to-buy-car-based-on-car-brand-country-of-origin/