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Leading product or service categories consumers planning to spend on after Zero-Covid policy in China as of February 2023

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Source

Release date

February 2023

Region

China

Survey time period

as of February 2023

Number of respondents

approx. 1,200

Method of interview

Questionnaire

Supplementary notes

Original survey question: which product or service categories do you plan to spend on?

Citation formats

Consumer spending plans after Zero-Covid policy in China 2023, by product or service

Published by
F. Watty,
Mar 24, 2023
China's willingness to consume has rebounded since the zero-COVID policy ended. According to a survey in February 2023, more than ** percent of respondents showed a strong interest in spending on leisure activities such as traveling and cultural events. Also, nearly of respondents said they intended to purchase cosmetic products next.
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