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Consumer awareness of eSIM technology worldwide in 2020 and 2021, by country

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Source

Release date

March 2022

Region

Worldwide

Survey time period

2020 and 2021

Supplementary notes

The source does not specify the number of respondents, nor provide information on the original wording used during the survey.

Citation formats

Consumer knowledge of eSIMs 2020-2021, by country

Published by Thuy D., Jul 6, 2026
A 2021 survey revealed that consumer awareness of eSIM technology, or embedded SIMs, increased from 2020 to 2021 yet remained low overall with an average of little more than ** percent of respondents worldwide who had heard of eSIMs. South Korean consumers were the only demographic to show no change in awareness since 2020, whereas Japanese consumers indicated both the largest increase of eSIM awareness and the most total respondents who had heard of eSIMs in 2021, at ** percent in 2021 compared to ** percent in 2020.
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