In terms of product categories, the online spending on grocery products did not differ significantly from brick & mortar sales in Italy. However, data from the first quarter of 2021 based on main grocery retailers showed that personal care products performed better in e-commerce, accounting for **** percent of the total online sales value. The equivalent figure for brick & mortar channel amounted to *** percent.
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GDONews. (May 1, 2021). Breakdown of brick and mortar and online grocery sales value in Italy between January and March 2021, by product category [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 27, 2026, from /statistics/1237748/brick-and-mortar-and-online-grocery-sales-breakdown/
GDONews. "Breakdown of brick and mortar and online grocery sales value in Italy between January and March 2021, by product category." Chart. May 1, 2021. ÌÇÐÄÆƽâ°æ. Accessed July 27, 2026. /statistics/1237748/brick-and-mortar-and-online-grocery-sales-breakdown/
GDONews. (2021). Breakdown of brick and mortar and online grocery sales value in Italy between January and March 2021, by product category. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 27, 2026. /statistics/1237748/brick-and-mortar-and-online-grocery-sales-breakdown/
GDONews. "Breakdown of Brick and Mortar and Online Grocery Sales Value in Italy between January and March 2021, by Product Category." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 1 May 2021, /statistics/1237748/brick-and-mortar-and-online-grocery-sales-breakdown/
GDONews, Breakdown of brick and mortar and online grocery sales value in Italy between January and March 2021, by product category ÌÇÐÄÆƽâ°æ, /statistics/1237748/brick-and-mortar-and-online-grocery-sales-breakdown/ (last visited July 27, 2026)
Breakdown of brick and mortar and online grocery sales value in Italy between January and March 2021, by product category [Graph], GDONews, May 1, 2021. [Online]. Available: /statistics/1237748/brick-and-mortar-and-online-grocery-sales-breakdown/
