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Preferred content on online media platforms in India in 2019, by genre

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Source

Release date

September 2019

Region

India

Survey time period

2019

Number of respondents

1,458 respondents

Method of interview

Questionnaire

Supplementary notes

Users were allowed to choose more than one option.

Citation formats

Preferred OTT content India 2019 by genre

Published by
Christy Tila,
Jul 9, 2020
In 2019, approximately ** percent of surveyed over-the-top (OTT) application users opted for the comedy genre. In comparison, users preferred consuming media of the drama and action genre almost equitably with approximately ** percent of the users opting for the aforementioned genres.
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