As per the results of a survey on the impact of the coronavirus (COVID-19) pandemic on media usage across India, there was a spike in usage of social networking applications in the first phase of the nation-wide lockdown. This stabilized in the following weeks with individual users reporting an average * hours and ** minutes on social media in the last week of June that year.
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BARC, & Nielsen. (July 9, 2020). Impact of the coronavirus (COVID-19) on social media usage across India from January to July 2020 (in hours.minutes per week) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 27, 2026, from /statistics/1114459/india-coronavirus-impact-on-weekly-usage-time-of-social-networking-apps/
BARC, und Nielsen. "Impact of the coronavirus (COVID-19) on social media usage across India from January to July 2020 (in hours.minutes per week)." Chart. July 9, 2020. ÌÇÐÄÆÆ½â°æ. Accessed July 27, 2026. /statistics/1114459/india-coronavirus-impact-on-weekly-usage-time-of-social-networking-apps/
BARC, Nielsen. (2020). Impact of the coronavirus (COVID-19) on social media usage across India from January to July 2020 (in hours.minutes per week). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 27, 2026. /statistics/1114459/india-coronavirus-impact-on-weekly-usage-time-of-social-networking-apps/
BARC, and Nielsen. "Impact of The Coronavirus (Covid-19) on Social Media Usage across India from January to July 2020 (in Hours.Minutes per Week)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 9 Jul 2020, /statistics/1114459/india-coronavirus-impact-on-weekly-usage-time-of-social-networking-apps/
BARC & Nielsen, Impact of the coronavirus (COVID-19) on social media usage across India from January to July 2020 (in hours.minutes per week) ÌÇÐÄÆÆ½â°æ, /statistics/1114459/india-coronavirus-impact-on-weekly-usage-time-of-social-networking-apps/ (last visited July 27, 2026)
Impact of the coronavirus (COVID-19) on social media usage across India from January to July 2020 (in hours.minutes per week) [Graph], BARC, & Nielsen, July 9, 2020. [Online]. Available: /statistics/1114459/india-coronavirus-impact-on-weekly-usage-time-of-social-networking-apps/