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In the third quarter of the fiscal year 2024, the global revenue of Kontoor Brands' Wrangler brand increased by four percent, when compared to the same period in the previous year. Kontoor Brands, Inc. is a global lifestyle apparel company with a portfolio of some of the world’s most iconic denim brands: Wrangler and Lee. Kontoor Brands was created as part of a strategic repositioning campaign by the VF Corporation. As part of this campaign VF's Jeanswear and Outlet businesses were transferred to Kontoor Brands.